So you are ready to send out your first newsletter to your database
You are ready to send out your first newsletter campaign after the launch of your new business venture with a great brand and online presence such as a website and social media.
You have been very busy doing homework & networking to generate a list of potential clients to your database. Now that you are ready to tell the world of your latest news and updates but where do you begin?
You can easily spend hours and hours looking for the best platform to use for your first newsletter, instead I will tell you about a platform I use on a regular basis to send out newsletters.
Campaign Monitor – Very easy and friendly platform
I have experience working with MailChimp and Campaign Monitor but my preference has always been with Campaign Monitor. When comparing the two, Campaign Monitor has more class:
- Better user interface
- User experience
- So easy to use
- Greater design
Business website – Campaign Monitor rules
- Business website is cleaner and better looking
- Straight to the point to showcase their features
I have been using Campaign Monitor for over 4 years to send out email marketing to tell our customers and clients about the latest news, promotions and updates for three businesses. I was working as a graphic designer, web designer and online marketing guru for Foothills Conference, Nostalgic Charm and Jim’s Cleaning Group.
I was exposed to Campaign Monitor when I was working as a graphic and website designer for Realize Online to help managed clients newsletter campaigns. That’s how Campaign Monitor came into my life!
Don’t get carry away
You can easily get carry away when you start using the platform to build blocks and blocks of content. Try to stay focus on your newsletter goals and outcomes, get straight to the point and try to connect with your customers and reward them for being loyal.
It’s great that you have awesome content you want to share but if you don’t spend the time to generate stunning graphics to catch the eyes then your customers can easily lose interests. I see a lot of bloggers out there who are doing a great job but the content I read are really bland, boring with no visual to represent the subject. Why? Because, they are not graphic designers, so you will require a team of experts to help you.
Need a graphic designer? Ask me and will help you look pretty.
Campaign Monitor subscriptions
Depending on the size of your database you can either pay per newsletter or join their monthly subscriptions from $9 per month.
Basic – $9 p/m
- Send up to 2,500 emails to 500 recipients
- With basic email support
- All core email marketing features
Unlimited – $39 p/m
- Send unlimited emails to 500 recipients
- Get prioritise email support
- All core email marketing features
- Access to deliverability experts
- Unlimited inbox previews
- Unlimited spam testing
Premier – $199 p/m
- Send unlimited emails to 500 people
- Priority phone and email support
- All core email marketing features
- Access to deliverability experts
- Unlimited inbox previews
- Unlimited spam testing
- Email design consultant
- Online training & onboarding
- Customer Success Manager
Need help with your email marketing campaign?
OUR ADDITIONAL SERVICES
We will make your logo come alive!
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Set yourself from the rest with our real estate video and photography services.
Sell your premises like it’s never been done before with our drone video and photography services.
Location
T: 0411 516 787
Address: 184 Christmas St, Fairfield VIC 3078
